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    Just need an article to take you through the 2024 trends in the denim industry

    Author:admin Click:622 Date:2024-1-6 9:37:04

    2024SS Denim

    Industry trend insights

    This report focuses on popular outfits in the denim industry

    Starting from style and current popular trends

    Insight into important core trends in the industry for the future

    Summarize the key elements of future trends

    The report analyzes from the perspectives of industry macro, inspiration concepts, and development points

    Summarize the Key Trends of Spring/Summer 24

    Part 1

    Four major trendy denim fashion styles


    Sports and Leisure - American Retro Style


    The retro American sports style can be traced back to

    Tennis was popular in the United States in the 1980s and 1990s

    Later, combined with the culture of American campuses

    Incorporating hip-hop street elements

    Mixed with retro sentiment

    Young, free, unrestrained, and passionate youth

    This style is a popular item in denim

    Mainly mini ultra short pleated skirts, sexy low waisted pants, etc

    Choose a classic red color scheme paired with washed denim blue

    02 * 2

    Shaoshu Sexy - Sweet Cool Spicy Girl Style

    In the past two years, it has been found that the popularity index of the sweet and spicy girl style has been increasing day by day. From Blackpink to Hyuna, as well as 30+sisters who have weathered the wind and waves, the sweet and spicy girl style has been vividly portrayed.

    Sweet and spicy style in selecting styles and designs

    Pursuing avant-garde, bold, and highly saturated colors

    Showcasing individuality and boldness, different from pure desire style

    Presenting with more confidence and sunshine, pursuing the true self

    The combination of washed denim blue and girl pink

    Tight top paired with three-dimensional workwear pants

    Or ultra short sexy hot pants

    Emitting a positive attitude towards life from the inside out

    03 * 3

    Create a relaxed feeling - cleanfit style

    Layered basic style creates a relaxed and minimalist feel

    Cleanfit with sustained strong winds in recent months

    From 2022 directly to 2023,

    Aesthetic trend centered on simplicity and comfort

    Let a group of trendsetters subtract from their outfits

    Create a relaxed dressing style


    The three key points of a clean fit are

    Choose a basic or classic version

    Using low saturation simple color schemes on colors

    Perform layering and matching

    Choose a shorter or more fitting silhouette

    Paired with denim pants

    Make the overall outfit more streamlined and layered

    The key to clean fit style dressing

    03 * 3

    Elegant and minimalist - exquisite daily life

    The elegant and exquisite daily dressing style conveys a simple yet personalized quality of life attitude, which is a high-quality dressing style pursued by many young career women. Simple to the extreme with sharp lines, no unnecessary pattern embellishments, low-key details, effortlessly creating a high-end elegance, showcasing a gentle yet powerful personal charm.

    Mixed with retro sentiment

    Young, free, unrestrained, and passionate youth

    This style is a popular item in denim

    Mainly mini ultra short pleated skirts, sexy low waisted pants, etc

    Choose a classic red color scheme paired with washed denim blue

    Exquisite and minimalist high-quality lifestyle

    Part 2

    Trend Macro


    Danning washing process - sustainable fashion


    With the fashion industry becoming a city transformation

    Key driving forces for urban renewal

    Spread the concept of sustainable fashion

    Exploration of environmentally friendly denim washing process

    Becoming a key focus of the denim industry

    New collaborations in the art of G-Star RAW

    Mix denim waste with blue pigment concrete

    Create an art series called "Rock and Roll" denim,

    A strong and feminine design is created by

    Created by Japanese selvedge denim fabric with thin gauze

    Denham 15th Anniversary Capsule Series

    To express my love for blue and the profound history of blue culture

    Using natural plant-based blue dye

    Inspired by blue leaf flowers

    02 * 2

    Danning Splicing Revitalization - Disassembly and Reorganization

    The recycling and reassembly of tannin's old materials is a cost-effective and environmentally friendly approach to the concept of sustainability. Acne Studios uses a large amount of tannin fabric, which is boldly cut, recombined and assembled in different ways. The overall color tone is gentle, creating a High Fashion texture.

    In Marine Serre's Spring 23 collection

    A large number of tannin splicing elements increase the three-dimensional and layered feel of the clothes

    Comparison of washing colors of tannins

    It has also become a focus of fashion creativity

    03 * 3

    Digital Display - Metaverse Cowboy

    New Vision Magazine

    In the past year

    The concept of metaverse explodes in the Chinese market

    The scale of the virtual industry market continues to grow

    And entered a rapid development stage


    Digital fashion show

    Virtual Brand Officer

    Virtual Cowboy and Metaverse Co branded Series, etc

    Successfully attracted consumers who are proficient in digital technology

    The Virtual Stage of "Fashion Metaverse"

    Bringing many possibilities to the denim industry

    Part 3

    Inspiration concept


    Y2K Aesthetics


    Y2K refers to the period from the late 1990s to 2010

    Popular dressing styles

    It is the current tone of sweet and spicy style

    Incorporating elements of retro aesthetics

    Incorporating a strong sense of retro into the futuristic technology

    With the gradual improvement of the global epidemic situation

    People's attitudes towards life are more inclined towards positivity and optimism

    Y2K Aesthetic Shining Colors and Their Elements Bring the Power of Joy and Sunshine

    New Jeans, a new generation Korean girl group

    Becoming Levi's ? Global Brand Ambassador

    02 * 2

    Apocalyptic wasteland

    With the increasing audience of wasteland aesthetics and the exploration of commercial value, the wonderful chemical reactions generated by the collision of highly developed technology and the dilapidated and desolate environment have a dangerous and charming beauty.

    More and more designers are constantly extracting elements from the apocalyptic wasteland as a source of inspiration

    Science fiction, functionality, avant-garde, punk, destruction, apocalypse, future

    Using fabric materials with different low saturation tones

    To simulate the waste soil environment in different scenarios

    03 * 3

    Improved New Chinese Style


    New Chinese style refers to traditional Chinese clothing

    After improvement, it has become a fashion item in our daily wear

    Integrating traditional Eastern aesthetics with modern practical elements

    Can be elegant and carefree

    Higher wearability than traditional Chinese style items


    At the same time, it has a modern and simple clothing structure, as well as a unique classical charm of Chinese style. In denim clothing, elements such as cheongsam collars, buttons, ink paintings, plum blossoms, orchids, bamboo chrysanthemums, etc. are used to reflect the softness of Chinese style, becoming a modern and youthful dress that is elegant for women. The new Chinese style clothing highlights a sense of meaning and charm, reflecting the Eastern charm.